Tuesday, July 12, 2011

It may be July but my mind is on Christmas!

Temps are soaring, sky is bright blue and the sun is shining upon us.  For many, it means vacation at the beach, cottage or anywhere outdoors; for those in retail, it means time to think about the holiday season!

As July quickly turns into August, retailers must start thinking about holiday packaging, sales and decorating.  Many retailers offer festive bags (kraft, plastic or reusable) to their customers.  Some may also choose to add tissue in shades of red, green, silver and gold or ribbon in similar hues.  Holiday sales may also require special banners or signs announcing sales and specials.

Most of these decisions do not have to be made today but you should start thinking about it.  If you want to customize reusable bags or ribbon (or any packaging), it may take several weeks or even up to 2 months (think October/Thanksgiving) to receive your order.  Same goes for special holiday items.